The Albany Gazette - Oshyn Launches MCP Server, Bringing No-Cost DXP Strategy Tools Directly to AI Assistants

CYPRESS, CA / ACCESS Newswire / July 7, 2026 / Oshyn today announced the release of a Model Context Protocol (MCP) server for its suite of free Digital Experience Platform (DXP) tools. This release enables marketers, digital leaders, and developers to access Oshyn's 25 years of implementation expertise directly within popular AI assistants such as Claude, ChatGPT, and Cursor.

By integrating Oshyn's tools into a single MCP server, users can query Oshyn's extensive strategic resources using plain-language conversational prompts within the AI environments they already use daily.

Exclusive Public Access to Oshyn's Discoverability Assessment
As part of this release, Oshyn has integrated its proprietary Discoverability Assessment into the MCP server. Historically, this detailed report was reserved exclusively for prospective clients working directly with Oshyn's advisory team.

By making this tool available on the MCP server, Oshyn is opening public, self-service access to this exclusive diagnostic. Once triggered by an AI assistant, the tool evaluates a brand from an AI's perspective, helping companies understand how their messaging is interpreted by discovery engines and how they compare to industry rivals.

Transforming DXP Planning with Conversational AI
The Model Context Protocol is an open standard that enables AI models to securely connect to external tools and live data. With the new Oshyn MCP server, AI assistants can actively execute tasks and retrieve real-time insights rather than relying on static, generalized training data.

Key capabilities now accessible via AI prompt include:

• Discoverability Assessment: Evaluate how your brand is perceived by enterprise search engines and AI discovery tools. (Example: "Run a discoverability assessment for acme.com.")

• Site Reliability Reports: Instantly scan a website for performance, discoverability, accessibility, and security issues. (Example: "Analyze my website, acme.com, and email the report to me at [email protected].")

• DXP MatchMaker: Navigate a guided questionnaire to narrow down a shortlist of appropriate digital experience platforms tailored to specific organizational needs. (Example: "Help me figure out which DXP platform is right for our organization.")

• Budget Estimator: Answer guided project questions to generate realistic budget requirements for upcoming implementations or migrations. (Example: "Estimate the budget for a Sitecore-to-headless migration with 300 pages.")

• Knowledge & Data Retrieval: Access Oshyn's deep library of DXP content and proprietary industry metrics. (Example: "Show me Digital Trust Index scores for the financial services sector since January 2026.")

Broad Compatibility Across AI Platforms
The Oshyn MCP server has been extensively tested and works natively with major AI assistants and IDEs.

For detailed installation instructions, visit www.oshyn.com/blog/oshyn-mcp-server

ABOUT OSHYN
Oshyn is a digital technology agency that specializes in helping marketing teams and their agencies build and maintain high-performance websites using market-leading platforms such as Adobe Experience Manager, Sitecore, Contentstack, and Optimizely. Pioneers in the next generation of digital infrastructure, Oshyn seamlessly integrates agentic UX design and agentic workflows to maximize platform efficiency and future-proof enterprise technology stacks. For 25 years, Oshyn has delivered compelling customer experiences that drive business growth, earning a reputation for excellence while working with top-tier organizations across healthcare, hospitality, financial services, and associations & member benefits.

Contact:
Patrick Wirz, VP of Marketing
[email protected]
213-483-1770

SOURCE: Oshyn

View the original press release on ACCESS Newswire

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